Turns out a second-rate celebrity whose only skill was in branding was not qualified to handle a national crisis. What a surprise

AlterNet logoDonald Trump thought the job of being president was to “make deals” in the same way he made deals as president of the Trump Organization, his family business. The job does require negotiation skills, to be sure, but it turns out that Trump is very bad at those, which should have been obvious to anyone who gave a cursory look at his business career.

Trump had a lot of help from his father when it came to the real estate business, but his real talent was for turning celebrity into cash. It is literally the only thing he’s good at. He spent decades working the tabloid press in New York City, building his name as a Big Player with a Big Lifestyle, culminating in his very own reality TV show. He was a Kardashian before Kardashians had been invented — a person whose “job” is simply to live in the media.

The job of a president is just a bit more complicated than that. There is an element of celebrity, of course, especially in the modern era. Trump has indeed mastered that side of the job. In fact, it’s pretty much all he understands. He bragged about the ratings for his coronavirus campaign rallies and made this weird observation about them during Tuesday’s event:  Continue reading.