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The Technology 202: Trump’s made-for-meme State of the Union shows strategy to win the Internet in 2020

President Trump just showed how he plans to win the Internet during the 2020 elections.

Last night’s State of the Union address was expertly crafted for the social media era. He shook up the typically staid Washington affair with drama-filled moments and big reveals that seemed made for a Facebook News Feed — ranging from a service member’s touching reunion with his family to a surprise scholarship awarded to a Philadelphia fourth grader.

In one particularly unorthodox display, first lady Melania Trump awarded conservative news commentator Rush Limbaugh, who recently announced he was battling advanced lung cancer, with the Presidential Medal of Freedom. The talk show host’s stunned expression was the kind of made-for-meme moment that is sure to rally Trump’s base.  Continue reading.

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