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Chaos, Fear, And Shared Irrationality: Why Supporters Still Cling To Trump

A looming question in today’s political climate is: Why do Donald Trump’s devotees continue to support him despite the carnage of his well-documented failures? Although we are in the middle of a deadly pandemic that is surging and not contained, Trump seems to maintain a base support of 35 percent to 40 percent. What are the psychological factors that influence or underpin his supporters’ attraction to him? And might this provide some perspective on how to change these supporters’ minds?

Multiple psychological factors seem to influence and explain his supporters. We have divided these factors into four major categories: Rebelliousness and Chaos; Shared Irrationality; Fear; and Safety and Order.

Rebelliousness and Chaos

Some Trump supporters have a strong desire for rebelliousness and chaos, and view Trump as the perfect vehicle for achieving their personal goals. These supporters tend to become “anti-establishment and anti-government,” even when it is against their best interest. Many are unhappy with their station in life and believe chaos in the political system will bring them important gains. They seek immediate and sweeping changes and believe a rebellious attitude and rebellious behavior are what is necessary. They would rather have chaos, even dangerously or regressively so, than the status quo. Continue reading.

Data and Research Manager: